Pradnya NaiK - Type Design, Typography, Lettering & Calligraphy


Urdu display lettering matches with Latin typeface for Maaza (a fruit drink). The assignment was to match Urdu letters that go hand in hand with Latin script. The Latin has round and pointed terminals which are maintained in Urdu characters as well.

The lettering developed in the year 2014 and it was associated with WhiteCrow designs.

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